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FNMD Client Profiles 11

Raed Cosmetics– Production of cosmetics and beauty products, located in Bethlehem and established in 1992.

Mr. Raed Barhoum, owner and General Manager, intends to sell his company‘s cosmetics product range (skin-care, shampoo, sun protection, anti-aging, hair cream, anti dandruff shampoo) in new regional markets.
FNMD will provide co-financing to Raed Cosmetics to conduct a market research on the potential new markets, test 4 products, hold B2B visits, develop promotional materials and improve the company‘s website.

A‘lul Brothers Company– Food Industry, located in Nablus and established in 2007.

Mr. Ali Alul, General Manager and one of the owners, intends to enter a regional market with halaweh and sesame sauce products.
With FNMD support, Mr. A’lul will conduct a quick market scan and launch a marketing campaign in the new markets.

Al Salam Cooling company – Food Industry, located in Hebron and established in 1999.

Al Salam Cooling Company provides processing and cooling system for red and white meat, fish, cheese, ice cream, fruits and vegetables. Mr. Adli Natsheh, Director, plans to expand his business and start selling frozen potatoes, fruits and vegetables into local, regional and international markets.
FNMD will support Al Salam to conduct a market research and marketing campaign; develop a website; improve the packaging of existing products; and hire an expert to get more knowledge on specific processing steps.

Qasrawi Industrial and Trading Co.LTD. – Food Industry located in Hebron and established in 1990.

Mr. Zuhair Qasrawi, General Manager, plans to introduce new potato and corn chips products into the Palestinian market. In the future, he plans to expand into North African countries.
For Qasrawi to achieve the expansion plan, FNMD will support the company in conducting a market scan of the target countries; designing the packaging for the new products; improving the website to handle customer orders; and rolling out a product launch campaign.

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